My Interview on Past and Future of LEGO Community

A week ago Saturday I was a guest on the LAML Radio Podcast, invited to discuss the history of the LEGO community, particularly as it pertained to the once-central discussion site LUGNET. The opportunity came to me last-minute; I composed some thoughts for about a half hour beforehand and then had a good 40-minute discussion with James Wadsworth and Mike Huffman which you can listen to below.

While it was fun to recount the community history, I’m more excited about how LEGO fandom can catch up to the rest of the Internet. Mike is the developer behind BrickBuildr, a Flickr API-driven LEGO photo site. What we don’t see yet though is LEGO fan sites leveraging social network application platforms to reach broader audiences. With the news that adults compose not 5 but 20% of LEGO’s sales (link in German, Babelfish translation here), there’s a lot of opportunity to identify and connect people who are under the radar provided such applications are executed properly.

Here’s a link to the interview on the LAML Radio web site. See the small embedded link at the bottom of the page, I come in at about 17:00 on the podcast.

Enjoy, and I encourage comments!


 
 
 

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